Cross-platform Marketing

As the leading Branding and marketing company in India, our communication strategy engages multiple platforms, i.e. owned, earned, paid and shared, for diversified audiences, hence delivering the maximum impact.

Crisis Management Services

We live in an age of constant inter-connectivity where the smallest of issues can flare up into major crisis if not dealt with in the most timely and astute manner. Our crisis communication experts help you sail through any such situation while protecting and restoring your brand reputation. The foremost requirement at the time of a negative event is to communicate effectively and build trust amongst the various stakeholders of your business, internal as well as external. It is imperative to reach out to clients, investors and employees in the most lucid and effective manner and reinstate their faith in your brand and your leadership. With a good mix of internal and external communications and an optimisation of the best channels, we help you salvage your business in case of any crisis or negative publicity. Our crisis management services are spearheaded by a team of business and media experts who are adept at anticipating a crisis, preventing it or dealing with it in real time. In case of any defamatory remarks or incorrect reports, we provide strategic counsel and communications expertise so that you can respond in the most confident manner to garner positive traction for your side of the story. Thanks to our deep ties with the media, we are in a position to send out the right message about your business with great speed so that your organisation’s point of view is immediately made clear to the public and your carefully-nurtured reputation remains intact. Crisis management is one of the finest and most difficult skills in business management. Inability to deliver during times of crisis can easily harm the brand image which has taken years to cultivate. Our team of crisis management experts has dealt with similar situations in a variety of industries ranging from Real Estate, Retail, Consumer Electronics, Online and Digital Businesses, Travel pr and Automobiles etc. Therefore, we are perfectly equipped to provide you a good mix of public relations strategy and digital influence to counter any crisis most successfully.

Corporate Communication Services

With the corporate communications expertise of our Branding and marketing experts, you will be assisted in building as well as enhancing your leadership position and achieving measurable returns by managing reputation and stakeholder perceptions. Our in-depth knowledge of various verticals and communications prowess provides us the skills to build a differentiated narrative for your brand in a cluttered marketplace. This not only helps various stakeholders get a clear picture of your value propositions but also allows internal members and employees feel more engaged and connected with the organisation. • Our Corporate Communications Services range from: Strategic advice, project-based content development, content for internal magazines, newsletters and emailers, content creation for interaction with the media, investors, shareholders etc. • Digital and print marketing collaterals, social media promotion strategies and campaigns, content optimisation, search engine optimisation, integrated branding solutions and internal stakeholder communications all fall under the purview of our corporate communications services. • Our Corporate marketing services assist you with complete corporate brand articulation, defining your market position and other brand communications services. As a part of our corporate communication management services, we integrate traditional and digital media to maximise the impact of financial and corporate stories. We expand the influence of your communications and position your management as thought leaders from both an internal and external perspective. Our purpose is to implement communications and branding solutions for you across channels